Angela Booth's Writing Blog

What to Write in 2015: Copywriting

What will you write in 2015? In this series, let’s look at some options for writing jobs you may not have considered.

I’ve been helping students prepare for 2015. They want to grow their writing businesses, so I suggested that they learn copywriting.

Copywriting is sales writing; writing to persuade. With the development of advertising as content, copywriters’ projects now include material for sponsored content campaigns.

For any writer, the benefit of copywriting experience is that it helps all your writing.

The most common question I get about copywriting is: who will hire me?

The answer: clients are everywhere. 

Getting your first copywriting job

Start local. You know your local environment, and your audience. The competition from other copywriters will be less. In some cases, you’ll need to educate your prospects about what a copywriter can do for them. 

You’ll be amazed at what happens when you start talking about what you do, even in social, and other non-business situations.

When people ask you what you do, tell them: “I’m a copywriter. I write promotional materials."

One new copywriter got a gig from his accountant, another newbie got two from her hairdresser. One from the hairdresser herself, and the other from one of the haidresser's clients, a mortgage broker who happened to overhear the conversation in the salon. 

As you can see from this, getting clients isn’t difficult, even if you’re just starting out. 

Word of mouth is powerful

For some reason students keep silent about what they’re doing. Speak up! Tell friends, relatives, and work colleagues that you’re in copywriting. One gig leads to another, and another, and before you know it, you’ll have a dozen regular clients, and a full pipeline.

If you already have clients, some of them will need copy

A student completed our online copywriting course, and was doing well; I knew that he already had several clients when he completed his last lesson. Some months later, I came across a gig I thought he could do, and called him. He was snowed under with work, so he couldn’t take on the gig.

He said he hadn’t done any marketing at all, he just told his client list that he was taking on sales writing gigs. The floodgates opened.

Want to develop your own copywriting services business in 2015?

You can, with Copywriting Mastery.

It's Christmas! Super-Special Offering

How are your Christmas preparations? At this time of year, everyone’s busy. Everyone’s celebrating, and everyone expects bargains.

In the bargain department, I just did something special for a group of students, and Julia suggested I do it for you, too, by making this our Christmas offering.

So, I agreed. You deserve the best.

Here it is. Our complete Copywriting Master Class training, and more. As you can see, there’s $900 in value. It’s an offering that won’t ever be repeated.

If you want a lucrative career as a copywriter, you can have it.

I hope this gives you plenty of holiday cheer, and a wonderful 2013. :-)

How to Start Your Own Copywriting Business

Want to start your own copywriting business? You can. You need to remember however, that although it's a creative endeavor, it's also a business. Do that, and your new venture will be successful.

I started my own copywriting career almost 30 years ago. Of all the different kinds of writing I do, it's my favorite, because the words I create can have a huge impact, earning many thousands of dollars for my clients. This is always a thrill. 

So, let's look at how you can get started.

Here's an important tip, about your business name, and business cards. 

New copywriters spend too much time thinking about these things. I suggest you forget both these items. Nothing happens until someone hires you, so make that your first priority. Use your own name, and print business cards on your own printer as you need them.

1. Investing in Your New Business: Cash, or Sweat Equity

If you're working from a home office, your startup costs will be minimal. However, you need some capital, for setting up a website, and marketing. 

No money? if you have nothing to invest, getting your business up and running will take longer, and you'll have to devote more time to "free" marketing solutions.

2. Your Terms of Service, and the Fees You Charge

Once you've decided how much money you can invest, you'll need to create a Terms of Service (TOS) document, and decide on your fees.

Your TOS needs to include both what you expect from your clients, and what your clients can expect from you.

It's best to keep your TOS simple, and free of jargon: this ensures that your clients read it. Send your TOS to your clients, and make sure that they agree with it in writing, or via an electronic signature.

Create a list of fees. Work out an hourly rate, and then decide how much you'll charge per project. Remember that all the hours you work are not chargeable. Most copywriters find that they can bill 20 to 25 hours per week, maximum. The rest of the time is taken up with other essential business activities.

3. Getting Clients and Keeping Them Happy

Your first year in business will be devoted to getting clients, and completing projects. You're starting from zero, so you'll be busy marketing intensively.

Once you start working with clients, remember to continue marketing, otherwise you'll experience interruptions to your cash flow.

It's very easy to start a copywriting business, and if you remember that you need to be businesslike, it's very lucrative and enjoyable.

 

New: Develop Your Own Copywriting Services Business in Just Seven Days

 

 

Angela Booth's copywriting guide, Seven Days To Easy Money: Copywriting Success, has been turning writers into copywriters for eight years.

It's now been revised and updated for 2010. This comprehensive guide helps you to build your own copywriting business in just seven days. It's a complete program, with everything you need. Each day you have objectives and tasks. Just complete the tasks, to build your business. (Of course, coaching is included.)

Copywriting: How to Build a Successful Business in 30 Days or Less

Want to build a successful copywriting business fast? You can. Indeed, you can do it in a month or less. I'll show you exactly how to do it in this article. Whether you're a newbie copywriter or are an experienced pro, get ready to succeed beyond your dreams.

New writers tend to get hung up on trivialities. They over-think everything  instead of taking action. Stay focused. Your job is to sell, using words. I've been writing copy for decades, so I know it's easy to get distracted.

For the next month, pay attention to advertising, by focusing on the benefits and the offerings, and you'll be fine.

Let's get started.

1. Think Like a Copywriter: Remember the Benefits and the Offer

The first step is the most important. You need to think "benefits and offer" all day every day -- it's the way copywriters think, and you've got endless opportunities to practice this. 

How? Just look around you. We're all surrounded by advertising from the moment we open our eyes in the morning until we close our eyes at night. 

Pay close attention to advertising, starting now. 

2. Find People Who Are Selling: Use Your Local Paper

Now you've developed the right mindset (keep paying attention) you're going to get copywriting clients, the easy way.

Forget the Internet for now, and focus on your local area. Grab your local newspapers, and use a highlighter pen to highlight display ads. "Display" ads are the ones which appear in the main body of the paper, using text and images. (Classified ads are smaller, and appear in their own section.)

Study each advertisement. Think. How could you make the benefits better? Can you think of better offers?

Now make a list of the advertisers so you can call them.

3. Pick up the Phone: Communicate 

Now you've got your list, pick up the phone and call the businesses you've just listed. Talk to the managers or marketing managers of the businesses, and tell them you're a copywriter. 

Offer to write an ad for free. Yes, you heard me. Free, gratis and for nothing. Tell them you're just starting out, and want some testimonials.

4. Keep Communicating and Selling

Here's a secret. When you're dealing with businesses in your local area, realize that most have never met a copywriter. In addition, they all think their ads are much too expensive, and want to get more value for their money.

If the ads you write succeed, you'll succeed. You'll have a stable of eager clients in less than a couple of weeks.

Copywriting is selling, using words. You've got a valuable skill, and your "benefits and offer" practicing constantly builds those skills. Get started today. In less than a month, you'll be well on the way to being a successful copywriter.

 

Learn Copywriting With A Top Copywriter - Earn While You Learn: Create Your Own Lucrative Copywriting Services Business In Weeks!

If you want to build the foundations of a great writing career, copywriting is for you. Now you can learn copywriting with top copywriter Angela Booth. Get know-how, get skills, and get clients, with Angela at your side.

Image credit

 

Professional Copywriting for Beginning Writers: Three Tips

New writers tend to make copywriting much too complicated. Here's the essence in a nutshell: make a great offer to the right audience. That's all there is to it. Let's look at three tips which will help you if you're a beginner.

1. Clarity: Keep It Simple -- Aim for Instant Comprehension

If your prospect doesn't understand your copy or offer, if  it confuses him, or if he doubts your credibility, he won't buy.

Therefore your first aim in any piece of copy is to explain your offer so that it can be understood by someone who's distracted -- no one reads advertising with anything more than mild interest.

Use short words. If you have the space, as in a direct mail letter, or an online sales page, tell a story. This will help to draw your prospect in and change his mind state to one of receptivity.

When you've completed your first draft, give your copy to a child of ten to read. If the child can understand it, you're golden.

2. Empathy: Understand Your Target Market

If you don't understand your target market, you can't sell to them.

Find out as much as you can about the audience for your  product, and then put yourself in their shoes -- use your imagination. It helps to read magazines read by your target audience. You need to build empathy in any way you can.

The biggest mistake I see with beginning copywriters is that they don't spend enough time researching the audience, and their product.

A primary reason top copywriters make a great income is that they don't stint on the basics. They make their copy as clear as they can, they know the audience -- and they ensure that their offer is irresistible.

3. Reward: Your Offer Must Be Irresistible

Even if you write the most amazing copy in the world, if the offer isn't irresistible, people won't buy.

How do you create an irresistible offer? You must know the audience, and test.

A tip: discourage your copywriting client from competing on price in the offer -- instead, encourage him to add value.

Live your dream: copywriting is the perfect home business

Beginning Copywriting: Tips to Help You

If you're new to copywriting, you have lots of questions. Since I've written extensively about developing a copywriting career, chances are I've answered your questions already.

Here are some links which may help you.

* Freelance Copywriting for Beginners: 3 Essential Secrets

Want to build a highly profitable freelance copywriting services business? Writing for businesses can seem intimidating at first. Let's look at three essential secrets you must know to make a success of your new career.

* Copywriting Beginner: Essential Service Offerings

Are you a beginning copywriter? If you’re new to copywriting, you may be wondering which services you should offer. You can offer any service with which you’re familiar, and which you can write with ease. Let’s look at three very simple offerings any new copywriter can create for his clients.

* Copywriting - Get Paid, Even as a New Copywriter

If you’d like to develop a great career with unlimited opportunities, look no further than copywriting. It’s ideal for anyone with marketing and/ or writing experience.

Copywriting is a business writing: writing to promote and persuade. It’s been called salesmanship in print, and that’s precisely what it is. I’m often asked by people considering copywriting whether they have the talent for it.

* Make Money Copywriting: Three Tips for Beginning Copywriters

Copywriting is a highly lucrative career; essentially, it involves writing promotional and general marketing materials for businesses. In this article, we'll discuss three tips which will help you to begin copywriting.

There's no formal training for copywriters. Learning copywriting is very much a matter of experience and practice.

* Your Copywriter's Web Site - They Need to Know Who You are

As a copywriter, you’re privy to many of your clients’ secrets. You know all about their target audience and their marketing plans. This means that before anyone asks you to do any copywriting for them, they have to trust you. They need to know that you won’t go running off to their competitors with what you know, for example.

So copywriting as a new copywriter is all about trust: no trust, no copywriting jobs. But how do you start building that trust?

Enjoy. :-)

Learn Copywriting With A Top Copywriter - Earn While You Learn: Create Your Own Lucrative Copywriting Services Business In Weeks!

If you want to build the foundations of a great writing career, copywriting is for you. Now you can learn copywriting with top copywriter Angela Booth. Get know-how, get skills, and get clients, with Angela at your side.

How to Start Your Copywriting Career Today

Every writer needs copywriting skills. We're all in the sales business, whether we know it or not, and "copywriting" is sales writing.

I'm fond of saying that if you can write a letter which gets a response, you can write copy, because you're already a great salesperson. You sell your kids on the benefits of going to school, your spouse on the benefits of a vacation spot, your boss on the benefits of giving you a raise...

If you're a new writer, take this "you're in sales!" message to heart.

It will save you lots of grief. You'll stop thinking about rejections, and you'll take a more objective view of your writing. You'll realize that if your writing was rejected, you simply failed to get your message across, and you'll  wonder how you can get the response you want. You'll see how to improve any piece of writing.

How To "Sell" Your Writing Today

Copywriting is a fascinating profession. It's fun, and you can start your career today. Just start thinking in terms of sales.

Developing a copywriter's mindset is essential. Start watching how other people sell to you. Your kids sell (they're great at it), your partner sells, everyone sells -- even the people on the evening news.

When you realize that everyone sells, you'll stop thinking of copywriting as a bag of tricks. It's not. Copywriters who look for, and collect tricks, damage their native ability. They never realize that if they don't believe in a product they're selling, few others will.

Today, take a current project you're working on, and think about how you can sell it. Write a small advertisement for it. Then write a longer advertisement.

Please do this exercise. It's both simple, and powerful, because it forces you to be objective. You'll instantly see how you can improve any piece of writing, once you try to sell it.

You'll be well on the way to developing a copywriter's mindset, and this is the foundation of your copywriting career.

Become a Copywriting Master Fast

Copywriting is writing for business: promotional writing. Copywriters write material like advertisements and compared to most writers, they're VERY highly paid.

The explosion of the influence of the Web means that copywriters are flooded with offers of work. Even new copywriters find it easy to get copywriting gigs and to build their copywriting services business.

If copywriting intrigues you, join me in my Copywriting Master Class. I'll take you from copywriting novice to pro.

“Copywriting Master Class - Ten Weeks to Copywriting Genius” gives you a comprehensive copywriting course, as it helps you to set up your copywriting services business.

New Copywriter: Info you need to begin a copywriting career

Are you new to the copywriting world? I've covered copywriting for beginners extensively on my blogs over the past few years.

I've had several "how do I...?" questions from newbie copywriters in the past few days, so here are some useful posts:

* Make Money Copywriting: Three Tips for Beginning Copywriters
Copywriting is a highly lucrative career; essentially, it involves writing promotional and general marketing materials for businesses. In this article, we'll discuss three tips which will help you to begin copywriting.

* Copywriting - Clarity Is King
Copywriting is salesmanship in print, and if you can write a clear email message which gets the results you want, you can write copy which sells.

There’s only one thing you need to remember about writing copy, and it’s this: if people can’t understand your copy, they won’t respond.

* Copywriting - Get Paid, Even As a New Copywriter
If you’d like to develop a great career with unlimited opportunities, look no further than copywriting. It’s ideal for anyone with marketing and/ or writing experience.

* Your Copywriting Business - Start Fast and Succeed
Want to start your copywriting services business fast? You can. Just follow the steps in this article.

* Your Copywriting Business - Can You Make Yourself Failure-Proof?
Have you just started your copywriting services business? Welcome to the most profitable and fun profession in the world. Here’s how to ensure that you thrive.

* Copywriting - Make Money when You’re a Brand New Copywriter
Do you know that it’s a strength, not a weakness, to be new to copywriting? As a new copywriter, you’ll charge less, and this makes you appealing to clients with a low budget.

Learn Copywriting With A Top Copywriter - Earn While You Learn: Create Your Own Lucrative Copywriting Services Business In Weeks!

If you want to build the foundations of a great writing career, copywriting is for you. Now you can learn copywriting with top copywriter Angela Booth. Get know-how, get skills, and get clients, with Angela at your side.

Freelance Copywriting for Beginners: 3 Essential Secrets

Want to build a highly profitable freelance copywriting services business? Writing for businesses can seem intimidating at first. Let's look at three essential secrets you must know to make a success of your new career.

1. Your Business Is Built One Client and Testimonial at a Time

Every professional copywriter started where you are -- they built their business one client at a time.

This means that whether you're working with your first client or your thousandth client, the process is the same: you provide great customer service, write great copy, and build relationships with your clients.

Before you accept a client, make sure that you understand exactly what the client wants from you. Often the client isn't sure. This means that you need to ask questions, and keep on asking questions until you know that you and the client are on the same page. (There's more on asking questions in Tip #2.)

As soon as you've completed the project to the client's satisfaction, ask for a testimonial.

It's quite okay for you to write the testimonial for your client's approval, since all your clients are pushed for time. Write a draft testimonial, and send it to the client, asking: "Would you say that this is an accurate description of your experience in working with me? If so, would you be comfortable if I used it as a testimonial?"

By the way, I've yet to have a client refuse, so this method works. Remember that your clients are not as comfortable with words as you are; this is why they hire you. They will want to give you a testimonial, but not know how to phrase it, so do it for them.

2. Ask Questions: Great Copy Comes from Research

When I'm teaching copywriting, I always emphasize the importance of questions right throughout your copywriting career. You MUST ask questions. Please don't feel that you should somehow magically know all the answers. That's impossible.

You can only write great copy if you understand the product that you're selling. Ask as many questions as you need to until you're certain that you understand the product.

Your clients will appreciate your interest, and your determination to understand their product. What's more, they'll feel that you're interested in their business and in them, and will give you more projects. Please get comfortable communicating with clients. It all starts with QUESTIONS.

3. Learn to Sell, and Keep Learning

Copywriting is selling. Every word of copy you write is intended to push someone to buy the product. However this doesn't mean that you need to use a  "hard sell" approach. In fact, if the reader of your copy feels as if he's being sold, it's automatically bad copy. Your copy should be transparent to be effective.

Never be shy about selling. Copywriting is an essential service. At its best it inspires people to buy knowing that they're buying the right product for them and that the product will do everything they wanted it to do.

There's a lot to learn in your copywriting career. It starts with learning to sell, and understanding the psychology of buyers. When you approach it with the determination to do your absolute best for your clients, you'll make great money, and you'll have fun too.

Become a Copywriting Master Fast

Copywriting is writing for business: promotional writing. Copywriters write material like advertisements and compared to most writers, they're VERY highly paid.

The explosion of the influence of the Web means that copywriters are flooded with offers of work. Even new copywriters find it easy to get copywriting gigs and to build their copywriting services business.

If copywriting intrigues you, join me in my Copywriting Master Class. I'll take you from copywriting novice to pro.

“Copywriting Master Class - Ten Weeks to Copywriting Genius” gives you a comprehensive copywriting course, as it helps you to set up your copywriting services business.

Copywriting: End Your Procrastination, Increase Your Output and Your Income

Whether you're a new copywriter, or are an experienced pro, there are times when you get stuck. You can get stuck for many reasons. Would you like a formula which helps you to increase both your copywriting output and your income?

Here you go.

1. Use the IDEA Formula

Become familiar with my IDEA formula:

I -- Idea/ inspiration

D -- Design a structure

E -- Expand into the structure

A -- Activate: write and rewrite

The IDEA formula is an easy way to work.

Read the project brief (description), then write down your ideas for how you might approach it.

Next, design a structure for those ideas to fit into, and then simply expand the structure.

Once you're done, all you need to do is write the first draft and then write a second draft after the client has reviewed the copy.

2. Work in Half-Hour Time Slots, and Time Yourself

Work always expands to fit the time available.

When you organize and schedule your time in half-hour time slots, you'll be amazed at how much more you get done. Since you only have half an hour to complete a specific task, you won't waste time at the beginning wondering what you're going to do -- you just get on with it and do it.

3. Schedule Time to Rest and Recharge

Writing copy is hard work. This means that you need to have time to rest and recharge. Schedule this time into your day. For example, I schedule time to take my dog for a walk every afternoon. I also schedule time in the morning for 20 minutes of yoga.

Your rest and recharge periods don't have to consist of exercise. Perhaps you prefer to listen to music, or watch a DVD. Just make sure that you take your rest periods seriously. They build your stamina.

Follow the simple IDEA formula I've outlined in this article and you'll increase your copywriting output and your income too.

Become a Copywriting Master Fast

Copywriting is writing for business: promotional writing. Copywriters write material like advertisements and compared to most writers, they're VERY highly paid.

The explosion of the influence of the Web means that copywriters are flooded with offers of work. Even new copywriters find it easy to get copywriting gigs and to build their copywriting services business.

If copywriting intrigues you, join me in my Copywriting Master Class. I'll take you from copywriting novice to pro.

“Copywriting Master Class - Ten Weeks to Copywriting Genius” gives you a comprehensive copywriting course, as it helps you to set up your copywriting services business.

Today's writing tip: make money money writing press releases

Topics for Press Releases

Although the terms “news release” and “press release” can be used interchangeably I usually use “news release” because it reminds me that a press release must contain something newsworthy.

Here’s a list of the elements of a news release. Your news releases should contain at least one of the following elements: timeliness, public interest, conflict, tragedy, humor, sex, money, human interest, the future, or animals.

via sywon.info

If you're copywriting, here's a tip to increase your income: encourage your clients to use press releases for promotion.

Few businesses use press releases consistently. Create a marketing plan, and propose the plan to your clients. Not only will you make money, but so will your clients.

I wrote the above article for Sell Your Writing Online NOW (SYWON) students, but you can use the information too. :-)

Ezine theme: creating a copywriting career

In next week's Fab Freelance Writing Ezine, our theme is creating a copywriting career.

Copywriting is writing to sell, and many excellent writers are scared of this.

Here's an excerpt from the Editorial.

If you're scared to sell…

Many writers tell me they can't write copy, because they're scared to sell. This makes me smile, because whatever you're writing, you're selling anyway. :-)

For example, if you're writing magazine or Web articles, you're selling when you send a query to a magazine or Web site, or when you promote yourself online.

When you're writing, there's no way to get out of selling, so since you need copywriting skills, it's best to get over the fear, and learn how to write copy.

That's not to say that getting over the fear is easy. You may find as I did that I could write copy for others, while finding it amazingly hard to write it for my own services and products.

If you get nervous promoting yourself too, realize that you will get over it – because you must.

Here's a tip if you're nervous of selling : the more you do it, the easier it gets, because you realize that copywriting always presents a challenge, and the challenge is exciting.

Eventually, as you keep getting new copywriting projects and new clients the excitement will outweigh the fear, and you'll wonder what you were scared of. At that point, you'll forget your self-consciousness, and will be totally focused on getting results for your clients.

If the challenge of copywriting (and the money paid to top copywriters) intrigue you, you'll enjoy the issue. It's packed with writing tips, and is out on Tuesday.

Make Money Writing and Build a Great Career

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Want to make money with your writing? Fab Freelance Writing Ezine is your free weekly resource.

Build your skills, get motivated - it's never been easier to build a great writing career.

Whether you're a brand new writer, or are an established pro, Fab Freelance Writing Ezine is packed with writing tips you can use.

Here's what a new writer said: "I've always wanted to sell my writing - you showed me how. I made three sales on one day, just from my blog."

You and Fab Freelance Writing Ezine are a powerful combination. Subscribe today... it's free.

Freelance Copywriting Course: Finding the Best Program for You

Would you like to become a freelance copywriter? The best way to success is by taking a freelance copywriting course. Discover how to find a course which is right for you.

Offline copywriting courses are very expensive. However online you can find courses which are very reasonably priced, considering the amount of instruction which they offer, and the huge opportunities they give you.

Firstly before you start looking for a freelance copywriting course, think about your own skills. Make a list of all the writing you have done, to get an overview of your own abilities.

If you've worked in marketing for example, or have written marketing collateral at some stage in your working life, you can use this experience as the basis of a well-paid copywriting career.

At this stage you sure you should also consider your goals. What are your financial goals for your new endeavor? Do you want to earn a six-figure income? Many copywriters earn well beyond this figure, and you should expect that even as a new copywriter you will earn at least $50,000 to $60,000 in your first year.

Is a Freelance Copywriting Course Right for You? How to Decide

When considering whether a freelance writing courses is right for you, consider both the theoretical copywriting instruction the course offers, and the practical experience too. The best courses offer both.

Ideally, you will be working with clients as you work through the course, and will have started to generate an income from your new copywriting career by the time you finish your course.

Here are some questions you should ask your instructor:

How long will this course take? How many hours each week should I devote to it?

Will you be working with me to help me to get clients?

Would you be available for further advice after I complete the course?

Freelance copywriting is a very lucrative career. Most professional copywriters are booked up  months ahead. A freelance copywriting course is the best way to begin your new career. You'll be your own boss, and you can work the hours you choose.

Copywriting is a great home business

Developing a copywriting services business makes sense if you want to write from home.

How does $250 an hour sound to you? Copywriters are in high demand.

There's no limitations on who can write copy. Neither age nor education is a bar: your clients don't care.

So whether you're a stay-at-home mom or a retiree, or just want to moonlight at your current job, copywriting is the most lucrative (and the most fun, if you love to write) occupation you can try.

My Seven Days To Easy Money: Copywriting Success, new 2007 edition gets you started.

Create the perfect write from home business - it's easy.

Writing for Money: Get Started Copywriting

Want to make money copywriting?

Copywriters make high incomes, and if you can write, chances are you can write copy. (Some writers make the switch to copywriting because they're not making enough money in other forms of writing.)

Firstly, be aware of what copywriting actually is: it's sales writing. You write advertisements, press releases, newsletters and many other forms of commercial material.

Here are four tips to help you to get started.

1. Start Small, Start Local -- Get Your First Client

Some writers study copywriting for years, without taking the plunge and accepting copywriting jobs. So this first tip gets that stumbling block out of the way.

Get it out of the way fast -- yes, you're nervous. However, only experience will cure those nerves permanently, and you can only get experience when you work with real live clients.

Start local. It's easier to get a copywriting job from a business in your city than it is to get a client from the other side of the globe. There's less competition locally, so make that your first focus: get a client!

2. Copywriters Write Copy: Your Client Hires a Designer

Copywriters write words. Graphics and design of the finished product, whether a brochure, a Web page, or a direct response package, is handled by designers.

Many new copywriters worry about fonts and design: please don't. It's an accomplishment to be able to write words which sell. Great design is a huge field all its own. Stick to learning how to work with words.

3. Get out There -- the More You Communicate the More Clients You Get

All promotion is a numbers game. I tell my copywriting students that if they contact 200 prospects, I KNOW that they will get at least five copywriting jobs out of the exercise.

This is the absolute minimum -- I've had students who contacted 20 businesses and got ten jobs. The point I'm making is this: communicate, please.

When you're just starting out, no one knows you. The more you communicate, the more people know you exist, and what you can do. All your promotion is cumulative: you'll find some clients contacting you on the basis of a phone call you made three years ago.

4. Each Copywriting Job Is Different; Each Job Gives You Experience

It's always amazed me that no two copywriting jobs are the same. Yes, you may write thousands of brochures, but like snowflakes, each one will be different.

The more copywriting jobs you do, the more experienced you become, and the more confident you'll be that you can handle any job which is offered to you.

These four tips will help you to get started on a great copywriting career.

Become a Copywriting Master Fast

Copywriting is writing for business: promotional writing. Copywriters write material like advertisements and compared to most writers, they're VERY highly paid.

The explosion of the influence of the Web means that copywriters are flooded with offers of work. Even new copywriters find it easy to get copywriting gigs and to build their copywriting services business.

If copywriting intrigues you, join me in my Copywriting Master Class. I'll take you from copywriting novice to pro.

“Copywriting Master Class - Ten Weeks to Copywriting Genius” gives you a comprehensive copywriting course, as it helps you to set up your copywriting services business.

Your Copywriting Business - Start Fast and Succeed

Want to start your copywriting services business fast? You can. Just follow the steps in this article.

If you enjoy writing and have some marketing savvy, you can quickly turn your writing skills to profit, by writing copy - that is, promotional material. Copywriters write everything from short six line ads to complete Web sites. In essence, copywriting is selling.

But how do you get started? Let's look at a simple process you can follow. I got my own start this way, by writing ads for a business I was running - I had no awareness that I was laying the groundwork for a highly successful business of my own.

Read the article.